The trade fair in Milan – one of the biggest events in the construction industry in Europe, turned out to be highly successful for the Polish producer of windows and doors. DRUTEX stand proved immensely popular, and the visitors included clients from Italy, as well as Germany, France, Israel, Russia and Lebanon. The Polish potentate showcased its numerous novelties that immediately appealed to the visitors’ taste.
We have just witnessed the end of the MADE expo that celebrated its tenth anniversary. One of the key events in the construction industry in Europe featured hundreds of exhibitors from 42 countries all over the world. This year’s exhibition lasted from 22 to 25 November and it showcased innovative products and solutions ensuring comfort, sustainable development, safety as well as quality and speed of construction. The exhibition layout was divided into four big thematic areas. One of them was dedicated to producers of windows and doors.
-The Milan exhibition is a very important event for DRUTEX. we have been present at MADE expo for years, but this year’s edition was the most successful, despite the COVID-19 pandemic. Our stand was extremely popular. The visitors included our current clients, as well as numerous potential trade partners from Italy, Germany, France, Israel, Russia and Lebanon. Such high attendance confirms the growing interest in our products in Italy, which we also observed at the Bari trade fair that took place a month before. We are convinced that the business meetings we carried out will soon bring about new contracts and fruitful cooperation. – says Marcin Kloska, commercial director at DRUTEX SA.
At the Milan exhibition DRUTEX focused on presenting the novelties. They proved an instant hit.
- Our stand was highly popular with visitors interested in innovations that we prepared. The visitors appreciated our new blinds, as well as new door panels that enable to fully customize the interior. Thanks to the special application, the client can send a selected photo that we will insert on the door, making it unique. Clients expect individual approach and tailor-made solutions in line with their ideas. Our products perfectly respond to such expectations. Apart from that, our flag PVC and aluminum systems were very popular, having won the hearts of Italian clients already a few years ago. – adds Marcin Kloska commercial director at DRUTEX SA.
Drutex is one of the leading producers of windows, doors and roller shutters in Europe. Foreign sales constitute almost 80% of the company’s total sales, and the Italian market is one of the most important export markets. The company has been present there for many years and has successfully increased its market share. For years it has also invested in brand recognition in Italy, which resulted in i.a. a cooperation with then the captain of the Italian national team and Juventus Turin, Andrea Pirlo.
As a result of over 36 years of experience, professionalism and speed of operations, Drutex has successfully competed with Italian producers of windows and door. The company strength lies in innovation, quality, aesthetics of execution, as well as speed of operations. The Italian partners receive Drutex PVC woodwork in just seven days.